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AI in customer service: benefits and precautions
How to use artificial intelligence in WhatsApp customer service without losing the human touch.
Benefits
Instant replies at any time, consistent information and a team free for cases that need a person.
Precautions
Give the AI correct company information, set the tone of voice and always keep a path to a human agent.
Start small
Turn on an agent for the most frequent questions, follow the conversations and expand gradually.
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